NUTAM People Ratings (Nielsen): January 1, 2020

Viewership Ratings last January 1, 2019 (Wednesday), has been released by Nielsen Philippines.

It’s the first day of the year and it seems that many viewers were not interested to watch the television.

GMA’s morning block Asian series, Love Alert, lost some of its audience while its rival program from ABS-CBN maintained its lead.

GMA-7 dominated the whole afternoon block, starting from Eat Bulaga up to Prima Donnas. However, Madrasta was in the losing side of the ratings game.

And not to mention, the small gap between Kadenang Ginto and Prima Donnas. The GMA afternoon series Prima Donnas was performing well at the end of 2019 but went down to 6.6% on its first episode this 2020.

If GMA was dominated the Daytime block, ABS-CBN ruled the primetime. ABS-CBN was able to defeat all of GMA’s programs, from Beautiful Justice to Wicked Angel.

Here’s the Nielsen’s NUTAM People Ratings Report last January 1, based on Preliminary / Overnight Data:


I Have a Lover (ABS-CBN) – 5.1%
Love Alert (GMA) – 2.8%

It’s Showtime (ABS-CBN) – 4.7%
Eat Bulaga (GMA) – 5.9%

It’s Showtime (ABS-CBN) – 4.7%
Magkaagaw (GMA) – 5.2%

Kadenang Ginto (ABS-CBN) – 6.1%
Prima Donnas (GMA) – 6.6%

Sandugo (ABS-CBN) – 5.2%
Madrasta (GMA) – 4.4%


FPJ’s Ang Probinsyano (ABS-CBN) – 11%
Beautiful Justice (GMA) – 7.9%

Starla (ABS-CBN) – 11.8%
The Gift (GMA) – 8.0%

The Killer Bride (ABS-CBN) – 8.3%
One of the Baes (GMA) – 7.2%

Hotel del Luna (ABS-CBN) – 5.5%
Wicked Angel (GMA) – 3.8%

If you want to view more Nielsen TV Ratings, click here.

For NUTAM, Nielsen gets data from more than 3,500 home panels installed in different Urban areas in the entire Philippines.

Kantar Media, on the other hand, has a total of 2,610 panels installed in both Urban and Rural homes.

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